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Homebase Grow Your Own
100 Years of Fred Perry
Lloyds TSB and the Olympic Games
Feel Good Drinks
Food Allergy Awareness
I've recently graduated from University
College Falmouth with a first class honours degree in Graphic Design. I love great ideas,
big or small. Whether it's ones that make you smile or ones that go unnoticed as they serve their purpose perfectly.
Feel free to contact me for freelance design work or to let me know your thoughts on my work.
Brief: Create packaging for Homebase ‘Grow Your Own’ fruit and vegetable range for
Solution: The concept relates the sowing of the seed
to the treatment of the final grown produce. The seed packets and sapling labels are opened in a similar way to how the fruit or vegetable is treated in the kitchen. This makes growing your own fruit and veg more accessable to novice gardeners.
I recreated the logo so that it is based around the nurturing of a seed from sowing to harvesting and shows the growth towards the homebase sun.